This week's Mary Portas article* looks at the Pret A Manger and EAT chains. These might make useful UK case studies if you are looking at either CSR ( Corporate Social Responsibilty) or e-business / Web 2.0.
Pret is now 24 years old, and has 202 UK outlets ( none in Bedford or Luton ?) Pret's website is full of material on their commitment to charity projects and sustainability. All tuna is pole-and-line caught...
EAT is a smaller company ( 100 UK outlets ) which has a whizzy iPhone application...the charity page is 'coming soon'.
Both chains might be also suitable for comparison with Starbucks and Costa in their business practices....
*Portas, M (2010) Shop! Daily Telegraph Magazine, 15th May p.11
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