A recent edition of the Grocer ( October 3rd 2009 ) makes a good point about the use of Social Networking sites to host Viral Marketing campaigns. As the audience is a young one for sites like BEBO, sweets are very popular for these campaigns. Hence viral marketing for Chewits ( pictured), Wispa, and Dime Bars ( strangely renamed Daim bars )
Wednesday, 7 October 2009
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